Our Mission

Be strength in a weak society. Be light to a dark world

I've worried these words may be misconstrued as some sort of "macho man" bravado. The heart behind it could not be further from that.

It’s a call to real strength, the kind that chooses integrity over comfort, conviction over compromise, and faith over fear. A strength found in Christ alone. 

At The Grit and Co. we believe the world doesn’t need louder men, it needs deeper men. Men and women who are grounded in truth, led by the Spirit, and driven by purpose. Men and women who understand that true power comes through surrender to Christ. This is about grit, not for our glory, but for God’s.

We live in a culture that’s lost its backbone. Truth is blurred. Values are upside down. Many are confused, angry, and without hope. In the vacuum, darkness grows. That’s why we exist.

Our mission is to:

Help build resilient men and women of God who endure hardship with faith and lead their families with love.

Model authentic strength, not through pride or aggression, but through humility, wisdom, and courage.

Shine the light of Christ in dark places, offering hope to the broken, and truth to the misled.

Fight for the things that matter, marriage, parenthood, family, truth, integrity, and a life of purpose in Christ.

This is about redemptive grit. It’s costly, it’s quiet when it needs to be and it’s loud when it must be.

We are not perfect but we are present. We are not fearless but we are faithful.

As I've said before, I don't write from the mountaintop, I write from the dirt, sleeves rolled up, trying to live this thing out...this is our mission...

Be strength in a weak society. Be light to a dark world.